PRESS RELEASE
SunOnline - SunOnline Limited, a wholly owned subsidiary of
Sun International Hotels Limited, a leading international resort and gaming
company, and lastminute.com, the online provider of travel and leisure solutions, today announced a partnership to provide online casino gambling to the over 2 million UK registered users and other visitors to the
lastminute.com site.
Sun International will use its extensive knowledge of
the global gaming consumer and unique Casino Atlantis Online product to provide secure
gambling to lastminute.com users.
Links will be provided on the lastminute.com web site and will allow
customers to click straight through to Casino Atlantis Online. In
addition, the casino product will be promoted via the "staying in" section on the
lastminute.com site and to lastminute.com subscribers.
Tobin Prior, CEO of SunOnline commented, "We are confident that Casino
Atlantis Online will appeal to lastminute.com's customers who are
attracted to similar products on the site and are accustomed to transacting online.
"Clicking through to Casino Atlantis will be a virtual trip to our flagship
resort and casino in the Bahamas of the same name, and the next best thing
to organising a last minute trip there. lastminute.com is one of the most-visited travel sites in Europe and, as such, an excellent place for
SunOnline to have a presence."
Helen Baker, UK Managing Director of lastminute.com said, "We are always
looking for new revenue streams that are relevant to our brand and of
interest to our customers and gambling fits our offering well as part of
the recently launched "staying-in" section.
"SunOnline is a market leader when it comes to providing safe, keenly regulated and fair online gambling and we are pleased to partner with them in offering this new product to visitors
to the lastminute.com site."