The Fortune Lounge group of casinos has taken gambling promotion to new heights with its superhero-themed Adventures of Casino Man and Bet Boy short animated movie.
This one-minute film was made using a technique known as Flash animation. Flash is created on a computer by adding sound and motion to a series of still images - photographs, drawings, or both.
Flash movies are the rage on the Net these days, both as a marketing tool and as entertainment, and the campier the movies the better, it seems. These animated films can be anywhere from a minute in length to more than 10 minutes long, depending on creative forces behind the project.
This type of animation isn't exactly new to the online gambling market, however. Casinos have used Flash banner ads for some time, but the Casino Man spot is the first instance of a Flash movie being used to promote an Internet casino.
Episode 1: The Monster Cash-in features a blonde heroine who has had a little luck at the games tables being threatened by a large monster. The monster, which looks like Arnold Schwarzenegger wearing greeen body paint and a dragon mask, tells the heroine not to expect her winnings any time soon after cashing in.
Enter Casino Man and his trusty sidekick, Bet Boy, to rescue the damsel in distress from this nightmare cash-in problem. Casino Man sends the creature back to the slow-paying casino hell it came from and assures the woman that "Fortune Lounge always pays lightning-fast."
Bet Boy then chips in with a little bit of friendly advice, reminding people that Fortune Lounge casinos also offer hundreds of dollars in free money. What more could you ask for from a cartoon? The woman is saved, the heroes are triumphant, and there's a happy ending.
Hopefully we'll see more of Casino Man and Bet Boy in the future. And who knows?They might even tackle the giant evil known as credit card rejections.
To view the movie, go to the Fortune Lounge web site and wait for the pop-up window to appear.