After signing with Haydock in March, Bodog's Asian site is live.

Bodog88.com launched on Monday and offers Enterasia's live dealer casino as well as a stock index and prop and sports betting.

"The Bodog brand is known worldwide for entertainment and a truly unique online experience," explained Haydock's MD Ian Dunning.

"The Bodog culture is very different from anything currently offered in the Asian market today so we feel we have a competitive advantage as a lifestyle brand."